FCM Travel Solutions friendly and intuitive chatb

first_imgFCM Travel Solutions’ friendly and intuitive chatbot travel app, Sam, has been awarded for the ‘best user experience’ at the 2019 Mumbrella Travel Marketing Awards in Sydney.“Our AI-powered pocket travel assistant has experienced quite the journey since being conceived,” said FCM Australia Marketing Manager, Kimberley Saddington.“There was a lot of in-depth customer research and development that went into building Sam, including countless interviews with travellers, travel bookers and procurement teams. We wanted Sam to be fun and informal, while at the same time supportive and able to solve a traveller’s problem. “More often than not, Sam is the first to alert our travellers of flight delays and disruptions to their travel plans and Sam is always awake to support our travellers. Sam is a unique traveller focused app that is an essential tool for our clients.“Sam is designed to make business travel easy and enjoyable by employing a blend of AI and integrated consultant support and expertise. FCM was one of the first travel management companies to create an app with Sam’s traveller-specific technological capabilities.”FCM’s app organises and sends corporate customers up-to-date and practical information based on context, relevance and their preferences. From pre-trip information, including weather updates, check-in capability and gate changes or flight delays, Sam is the ultimate pocket travel assistant.Kimberley said FCM as part of the corporate division of Flight Centre Travel Group, had been innovating hard in the past few years to future proof corporate travel programs and the tools business travellers had available to them.“We were also thrilled to see the Flight Centre Travel Group’s corporate division highly commended at the Mumbrella Awards for ‘Bringing AI-inspired business travel to Australian organisations’. Our submission for this award included Sam and our industry leading AI-powered online booking tool Savi, which is also innovating and enhancing the customer travel experience through machine learning and user-specific functionality.” chatbotFCM Travel solutionsMumbrella Travel Marketing AwardsSamlast_img

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